UX designer by dawn and Light experimentalist by dusk.

Based in 🇳🇱 Amsterdam and 🇵🇹 Portugal

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For over 9 years I worked for agencies like Soda Studio, Resoluut and Unc Inc. Designing for B2C, B and E markets. Helping humble startup’s like Root-sustainability innovate, scaleups like Van Moof mature and corporates like Jacobs Douwe Egberts professional personalize their service. In my leisure time, I enjoy tinkering with lamps and interactive light installations. A passion I’d love to develop more.

<aside> 🌱 I intend to work more on projects that contribute in a positive way to society

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<aside> <img src="/icons/briefcase_green.svg" alt="/icons/briefcase_green.svg" width="40px" /> Working for Root-sustainability Making ‘life cycle asssessment’ accessible for all companies

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<aside> <img src="/icons/briefcase_green.svg" alt="/icons/briefcase_green.svg" width="40px" /> Working for treebytree Regreening the heart of Afrika treebytree

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<aside> 🌻 I bloom & excel as UX generalist

My experience

I enjoyed helping out dozens of small or large businesses, ranging from short concept development to year-long client-side optimisation. Working solo, to leading a design team doing a full redesign or iterating with research & testing. I have practised design for the full spectrum of apps, websites and tools for many markets, but would like to focus more on the creative side with a high level of user interaction and information density.

I love making the abstract concrete. Weighing and validating all needs and expectations between the people and the business. It's like a puzzle that I love to solve.

We are innovating in processes, not products

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UX cases

Approach

Every project needs its own approach. To add the most value for the people and the business. It’s best when I am involved early on to discover what direction a product or project needs.

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